Shopee Design
founding designer
·
2026
This concept project demonstrates how thoughtful design refinement can improve both usability and perception at the same time.
This concept project demonstrates how thoughtful design refinement can improve both usability and perception at the same time.
Problem & Solution
Results
Discovery traction
1,100 monthly users and 5,000 pageviews/month, with the majority of traffic landing on catalog and segment pages.
Two-sided validation
20+ brands submitted themselves (including a well-known name), and the project has already received sponsorship/collaboration interest.
Product signal
The project proves useful in a niche where discovery is fragmented — it helps users surface options and then continue the journey off-platform. I’m currently testing monetization via brand-facing features and lead capture.